About Me

That note on my old iPhone probably says more about how I approach marketing than I could. I’ve spent the past decade putting that idea into practice, helping organizations understand their audiences, communicate effectively, and build marketing that has a purpose.

Today, I’m the Director of Marketing for the Air Force at Joint Base San Antonio, where I oversee marketing for facilities, events, and programs across three installations. My background spans marketing strategy, social media, branding, digital communications, business development, and analytics.

I bring both strategy and execution to the table. My approach starts with understanding the bigger picture, identifying what needs to happen, and turning ideas into action that supports larger organizational goals. I use data to measure performance, make informed decisions, and build marketing that delivers meaningful results.

Now, I’m bringing that experience to organizations that could use a fresh perspective on their marketing.

 

Industry Experience Across:

  • Non-profit organizations
  • Military organizations
  • Government organizations
  • Higher Education
  • Wellness and Recreation

 

Doubling impact: 5k to 10k followers within 3 years.

@TXSTRec

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